Technology changes can help in reshaping the small business landscape. In 2021, many changes have already come up with the small business scenarios, B2B marketing trends, and certain technology trends like the proliferation of the 5G networks and artificial intelligence are getting more popular.
Small businesses support more than 55 percent of the entire production processes that can back big enterprises. Technological changes can guarantee that small business owners can take a proactive look at these technology changes and their importance. So in this article, you will come to know regarding emerging technology trends in 2021.
Artificial Intelligence (AI)
Artificial Intelligence & machine learning are the latest advancements in technology that are getting implemented in the solutions. Small business owners will be continuing to incorporate them into the existing and new processes.
There will be a huge number of implementation scenarios from the voice assistants to guarantee a personalized customer experience. More than half (51 percent) make sure that the cost reduction results from the AI.
The benefits of this AI technology include automating processes and tasks (46 percent), cost savings (44 percent). Using the technological solutions integrated with Artificial Intelligence can ensure saving the business time.
The businesses get enough time to make their processes more efficient. So in case, a business is spending almost a quarter of the day on a manual task, then Artificial Intelligence and automation can be the essential things for better results.
Comprehensive HR Technology
One of the top technology trends for 2021, Comprehensive HR Technology, is increasing its importance by implementing the comprehensive human resources software and technology that can ensure helping the small business owners always keep track of the employees and their needs. Boosting HR productivity by 30 percent can improve the potential of a four-member HR team to raise productivity by 50 percent.
Human resources technology is taking a shift to the remote working sphere, and this technology is bound to persist in the years to come. The motto of the trending technology 2021 is to boost productivity, culture, engagement, two-way communication, and employee development.
Besides, it brings in the effectiveness of the technology that ensures reducing the number of challenges. Small businesses are completely relying on the Excel chart and other HR systems that can ensure the management of the people. But employees are always expecting and deserving more with the implementation of the other centralized systems.
While scrolling through social media platforms like Instagram, Twitter, and Facebook, you will come across promotional and the branded content. There’s never a need to hire a celebrity for appearing in the commercial.
On average, businesses generate $6.50 in revenue for a $1 investment in influencer marketing. That said, businesses get solid results from influencer marketing. You can opt for asking the celebrity to post online about the benefits of your product and service. This is the best way to advertise your brand and can give you enormous benefits. Influencer marketing is proving to be one of the smartest ways for making your brand get the acknowledgment that is much needed.
When you are operating as a small business owner, you definitely cannot choose high-paid celebrities to observe the high-profile influencers for the growth of your product, and there’s nothing wrong with that.
Keeping the brand active on social media gives a technology advantage for small businesses. The strategy turns out to be of massive importance because it will give the audience a chance to build more interest in your business.
Among many other technologies evolving in 2021 regarding small businesses, video conferencing, the Technology to Emerge for Small Businesses is expected to take supportive shape. Video Conferencing Market size made a steep rise with USD 14 billion in 2019 and is predicted to mature at over 19 percent CAGR amid 2020 and 2026. The pandemic is teaching everyone how the video connection can make sure about bringing the virtual teams closer.
People are also becoming more dependent on video conferencing to maintain a closer connection with the virtual changes. It’s worth increasing the technological impact on business by improving the quality of the video conferencing mode.
The onsite workplaces will always have to consider handling the post-pandemic world. The video conferencing method can ensure giving the long-term remote and hybrid Work model support.
Even after involving the video conferencing, there are challenges like unpredictable and lack of availability, new safety strategies, changing regulations. To keep away with all the challenges, it’s worth investing in the video conferencing mode that can make sure about saving your money in the long run.
It can also ensure increasing the efficiencies while improving the experience of the employees. The decentralized operating scheme, one of the top emerging technologies, is an adaptation of the remote working capabilities.
When small businesses are taking a new shape, it’s worth investing in the operation of new technology tools. You can utilize a software integration that can increase revenue-building situations by 50 percent and ensure bringing the various software systems together, and it will fall under one unified system.
Just like you have Employees with different skill levels, you combine the skill levels to generate profits.
Similarly, the software integration will make sure about working towards reaching the desired goal. Technology integration is always making sure about allowing the data in the accounting system while working more quickly and eliminating errors.
Besides, it can also make sure about eradicating the additional staff that you will need to correct those mistakes. Besides, it will also ensure freeing employee’s time that can ensure translating more labor hours.
The cyber attacks are stressful for making the business run the risk of financial and reputational damage. When you have good CyberSecurity, you can rest assured that the personal information of your business will be safeguarded. It’s worth investing in CyberSecurity that can ensure giving the guaranteed support to your business.
Not only do the employees always face the risk of a personal data breach, but they also are vulnerable to the loss of the company information. Always make sure you take the additional tech trends that benefit small businesses giving the online security for your plan. For that, you will have to regularly update the software while implementing end-to-end encryption.
Make sure about updating it to match the latest online and point of sale transactions. Also, ensure providing regular employee training regarding how to ensure the recognition of the online scam. Implementation of the security protocols and the processes for the passwords and the physical security on site is mandatory.
Also, you should consider hiring an IT expert in the business as a part of the small business tech trends, making sure about assisting you throughout the year.
For saving valuable time and financial resources, it is worth investing in emerging technologies in 2021 as technology trends will revolutionize small businesses. The adoption can give you a competitive advantage over many other brands.
Identifying the right technological needs and implementing them in your business is essential for taking you to the next level.